Reach European Consumers Right at Their Doorstep

Door-drop marketing also known as unaddressed mail offers brands a powerful, proven way to reach consumers in the relaxed setting of their homes.
When digital channels compete for attention, letterbox marketing cuts through the noise with physical, trusted, and memorable engagement.

For many retail, FMCG, and e-commerce brands across Europe, door-drops remain one of the most cost-effective and GDPR-compliant channels for new customer acquisition. It delivers measurable reach, high recall, and genuine connection, right where buying decisions happen.

ELMA (European Letterbox Marketing Association) is the leading European organisation representing door-drop and unaddressed mail specialists.
Our network spans 18+ markets, offering distribution of print media such as leaflets, flyers, catalogues, brochures, free newspapers, and product samples.

We carefully select our members to represent best-in-class quality and professionalism thus giving global brands and agencies confidence that campaigns are executed consistently and responsibly across borders.

Whether you’re launching new products, driving store traffic, or strengthening brand trust, our members ensure reliable delivery, audience relevance, and ROI you can prove.

Why Include Door-Drop in Your Media Mix?

1. Proven to boost reach and conversion alongside digital channels.
2. GDPR-safe and sustainable i.e trusted by leading European brands.
3. High engagement rates in both mature and emerging markets.
4. Scalable, measurable and fully customisable for local needs.

Partner with Europe’s Doordrop Experts

Want to see how door-drop can drive results for your next campaign?
Contact ELMA to connect with Europe’s top experts in door-drop and unaddressed mail marketing.