AI is no longer a future trend—it’s here, and it’s reshaping the retail industry. According to a new Riverbed survey, 96% of retail leaders agree that AI will significantly enhance digital experiences for customers. Yet, only 40% feel fully prepared to implement AI projects today.
💡 Key Insights:
🔹 AI as a C-Suite Priority: 95% of respondents highlight AI as a top priority, with 84% recognizing it as a competitive advantage.
🔹 Shift in AI Focus: Today, AI is primarily driving operational efficiencies (54%), but within three years, growth will take center stage (56%).
🔹 Positive Sentiment: 64% of organizations have a positive attitude toward AI, with Gen Z and millennials leading the charge in workplace adoption.
📊 Are Retailers Overconfident?
While 84% of respondents claim to be ahead of their peers, only 45% rate their data quality as excellent. Data accuracy and security remain significant challenges, with 91% expressing concerns about AI accessing proprietary information in the public domain.
🚀 How Can Retailers Bridge the Gap?
To improve AI readiness, leading retailers are:
✔️ Forming dedicated AI teams (55%)
✔️ Investing in real data over synthetic (88%)
✔️ Enhancing observability across IT environments, including cloud, mobile, and remote work setups
The race to AI maturity is on. By 2027, 93% of retailers expect to be fully prepared to implement AI strategies. But the question remains—will your organization be ready to compete?
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