That’s according to a report by global professional services firm Alvarez & Marsal’s Consumer Retail Group, which found that fast fashion is set to retain much of the ground it gained during the…
- According to the Verint Experience Index for Retail Report 2022, fewer than 36% of surveyed Gen Z and millennial consumers under 40 prefer to visit stores when interacting with retailers, compared to…18.07.2022
- It’s never been more important to establish a ‘covenant of trust’ between brands and consumers, argue Mediabrands UK CEO Richard Morris and Acxiom’s EVP of international, Michael Menzer.13.07.2022
- NRF has been conducting its annual Back-to-School and Back-to-College surveys since 2003 with Prosper Insights & Analytics to see how families will shop for clothing, supplies and other…10.07.2022
- Marketers' and agencies' quest for proven effectiveness of advertising campaigns seems never ending. Research done in Germany now demonstrates clearly the power of direct mail. The results should be…06.07.2022
- By using data to communicate experiences that pull customers in, rather than pushing undifferentiated offers, brands can transform loyalty’s effectiveness.05.07.2022
- Physical stores will drive growth across all channels during the 2022 holiday shopping season.01.07.2022
- Walk into any shopping center, restaurant, or convenience store, and you’re sure to experience some degree of inconvenience that can almost always be traced back to COVID-1929.06.2022
- According to the latest weekly BOXpoll consumer survey from Pitney Bowes, more than half (56%) of respondents said their motivations for buying online have changed since the height of the…27.06.2022
- CANNES LIONS, June 21, 2022: Leaders from many of the largest companies and associations in the world’s advertising industry have announced their intent to apply learning from the UK and plan the…22.06.2022
- Anyone who wants to receive advertising mail should expressly agree to this: This is how Deutsche Umwelthilfe sees it and calls on the Federal Government to adopt a new legal regulation. But…21.06.2022
- Retail spending stalled in May as consumers dealt with continuing inflation for food and other essentials and high prices at the pump.17.06.2022