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Survey: Younger consumers drive shift toward mobile shopping

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Survey: Younger consumers drive shift toward mobile shopping
Wed, 03/16/2022

According to the new Mobile Shopping Report from global retail bank, payments, and shopping service Klarna, 68% of surveyed consumers say they are shopping more often now with their mobile phones than they were two years ago, with eight in 10 mobile shopping within the last 12 months. This is particularly true among Gen Z (79%) and millennial (77%) respondents.

https://chainstoreage.com/survey-younger-consumers-drive-shift-toward-mobile-sh…
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