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As the holiday season approaches, nothing signals its arrival quite like the iconic Coca-Cola Christmas trucks. Since 1995, these gleaming convoys of festive lights have become a staple of the season…

AI is no longer a future trend—it’s here, and it’s reshaping the retail industry. According to a new Riverbed survey, 96% of retail leaders agree that AI will significantly enhance digital…

Christmas shopping season is here, but how well do retailers really know their customers? While 81% of companies believe they understand their customers, only 46% of customers agree. The challenge?…

A new survey by First Insight reveals a major shift in shopping trends for this holiday season: 🔹 53% more consumers plan to shop only in stores compared to last year. 🔹 Online-only shopping is down…

As we approach the holiday season, shoppers are redefining how they approach gift-giving and celebrations. According to the latest EY report, consumers are embracing a value-driven mindset more than…

According to Deloitte’s latest survey, focused shoppers are driving spending to new heights this Black Friday and Cyber Monday. 💳✨ With an anticipated 13% rise in spending compared to last year,…

Lidl Hungary is stepping on the gas! According to ESM Magazine, the German discount supermarket chain has ambitious plans to expand its Hungarian network, aiming for a total of 250 stores in the…

Retail giant Walmart is known for pushing boundaries, and their latest focus is on AI! A recent Chain Store Age article dives into four key AI trends Walmart predicts will dominate the retail…

A new report by Circana, a leading advisor on consumer behavior, reveals a trend of uneven recovery in the FMCG (Fast-Moving Consumer Goods) market across Europe. While Northern Europe struggles,…

The holidays are a time for giving, but for retailers and manufacturers, it's also a prime time for maximizing profits! This season is packed with opportunities to boost sales and generate revenue,…

Black Friday is just around the corner, and this year, shoppers are armed with a powerful new weapon: Generative AI (GenAI). A recent study by the Boston Consulting Group reveals a significant trend…

Tired of age-based targeting? It's time to rethink your strategy. As Grant McKenzie argues, targeting by age is a simplistic and ineffective approach. Big ideas that resonate with people, regardless…