Digital buyer journeys in B2B are not going away, so sales and marketing teams must continue to adapt, breaking down silos and following the data in order to keep improving.
According to the new Mobile Shopping Report from global retail bank, payments, and shopping service Klarna, 68% of surveyed consumers say they are shopping more often now with…16.03.2022
According to a new study from Retail Systems Research and DemandTec by Acoustic, “Retail Pricing 2022: Bringing Agility and Precision to the Art of Pricing,” there are notable differences in how…15.03.2022
With no sign of inflation slowing down, retailers need to be informed on which items will see a price hike, what’s causing this, and how they can use technology and other solutions to reduce the…14.03.2022
Building brand partnerships, CRM and publisher ecosystems are all crucial for when third-party cookies disappear. Don’t expect to achieve them overnight.11.03.2022
Eighty-one percent of consumers said they are now more likely to wait on making a purchase until there is a sale or coupon due to price increases, according to a recent survey by shopping…09.03.2022
Seventy-two percent of consumers are more concerned than usual about inflation, and 54% believe it’s harder to sustain their household today compared to a year ago, according to a survey of more than…07.03.2022
The world is changing—slowly, but inevitably. If your job requires you to advertise a product properly (or you’re simply interested in marketing), you’ve likely noticed how multichannel marketing…04.03.2022
The retail landscape has dramatically changed in recent years. Nearly 70% of customers want both in-store and online experiences as part of their shopping journey. The virtual and tangible worlds…02.03.2022
A report by Red Labs, a part of Rediffusion, explores the applications of digital twins across various business sectors, including marketing and retail...28.02.2022
Retailers are expanding curbside pickup options, but at-home delivery remains king for shoppers.24.02.2022
Retailers are accelerating plans to enhance the in-store customer and associate experience with mobile and automated technologies.23.02.2022