Online home decor sales are surging, with nearly 83% of consumers open to buying these items digitally, according to a new report. However, in-store shopping remains strong, with over half of consumers valuing the physical experience. This highlights the growing importance of a hybrid retail approach for home decor brands. Dive deeper into the report's findings to understand consumer preferences, pricing strategies, and the need for a seamless omnichannel experience in the home decor space.
