In today’s challenging economic landscape, every little saving makes a big difference. That’s why it’s great to see retailers like Lidl and Eroski stepping up by reducing prices on essential products…
We’re thrilled to see Salling Group launching an initiative to spotlight European products in over 750 stores across Denmark! By featuring 1,500+ products from various European countries, they are…05.03.2025
Omnichannel shopping is no longer a trend—it’s the new retail reality. With consumer behavior evolving rapidly, retailers must adapt to deliver seamless experiences across online and offline channels…04.03.2025
We know that in a world flooded with digital ads, print remains a powerful tool for brands that want to stand out. While some may question its relevance, the truth is that print advertising offers…03.03.2025
New data from Circana reveals that private label now commands nearly 40% market share across Europe, a testament to its growing influence and consumer trust. As shoppers continue to seek quality and…28.02.2025
A new survey reveals a major gap between sustainability awareness and actual purchasing behavior. While many consumers express support for eco-friendly initiatives, factors like cost, convenience,…27.02.2025
In the evolving advertising landscape, optimizing your budget is crucial. Insights from the latest Profit Ability 2 report reveal key strategies: Reevaluate ROI Across Channels: Traditional…25.02.2025
A new survey reveals that delivery speed is no longer the only priority for online shoppers—reliability, cost, and transparency now play an equally critical role in the e-commerce experience. Key…24.02.2025
Artificial intelligence is transforming retail, and AI vision technology is at the forefront. From real-time inventory tracking to enhancing the in-store customer experience, retailers are using AI-…21.02.2025
The battle for e-commerce dominance is heating up! A new survey reveals a fascinating shift in shopper behavior: * 49% of consumers have made a purchase on Temu, drawn by ultra-low prices. * Yet, 70…20.02.2025
Marketing professor Mark Ritson challenges the idea that precise targeting is the ultimate strategy. Instead, he highlights the power of balancing reach and relevance—a principle backed by marketing…19.02.2025
The lines between online and offline shopping are blurring, and retailers who embrace phygital experiences are leading the way in customer engagement. What is Phygital? It’s the seamless integration…17.02.2025