According to the 2024 Census, doordrop media continues to prove its strength — not despite digital growth, but because of it.
Doordrops:
⭐ Reach consumers at home, where decisions happen
⭐ Deliver…
Carrefour has launched a new retail concept in Belgium, designed to respond to evolving shopper expectations around convenience, value, and experience. The format reflects how grocery retail is…12.12.2025
A new report from Aldi highlights how UK consumers are reshaping their festive habits in response to ongoing cost pressures — and the shift is both practical and strategic. This Christmas, shoppers…09.12.2025
We are proud to announce that the ELMA 2024 Census Report is now live! This year’s edition captures a market undergoing transition — from overall volume shifts to national trends across all 16 ELMA…08.12.2025
A new survey reveals widespread frustration with seasonal offers that overpromise, confuse, or hide key details i.e undermining trust at the most competitive time of year. Key insights from shopper…04.12.2025
A new report from Chain Store Age & Revionics shows how fast retailers are accelerating into AI-powered pricing. Two-thirds expect to use AI for pricing in the next 18 months, and the top…03.12.2025
A new survey shows consumers are turning to generative AI to compare features, validate product claims, and simplify decision-making during online shopping journeys. Key behaviour shifts: AI as…02.12.2025
According to the latest update, the non-food discounter continues its impressive momentum across Europe, with plans to open its first Croatian stores in 2025. Key dynamics behind the growth…01.12.2025
A new study shows shoppers are increasingly drawn to brands that feel genuine, distinctive, and aligned with personal values — a shift visible across categories from beauty to food and household…01.12.2025
Seasonal campaigns are shifting — and 2025 demands a new approach.As ClickZ highlights, consumers are moving beyond traditional holiday clichés and responding more to campaigns that feel authentic,…28.11.2025
The Croatian government has broadened its price-control measures across a wider range of everyday goods, aiming to ease pressure on households facing persistent inflation. Key signals from this…27.11.2025
Auchan has announced it will operate a number of French supermarkets under the Intermarché and Netto banners, marking a new phase in the strategic alliance between the two groups. (Source: ESM…26.11.2025